Comparative Review the Impact of Globalization on Cultural Identity in PNU and Azad University (the case study: Bastak City)

Cultural identity has certainly undergone changes in the face of globalization. With the globalization of culture on the one hand, and the use of the same tools and devices around the world, on the other hand, the question of the cultural identity crisis arises. The main purpose of this paper is to comparative review the impact of globalization on cultural identity. The study population consists of all students of payame noor university and Azad university of Bastak city that 375 respondents ( 221 from Azad university, 154 from payame noor university) have been selected through using cochran formula.survey is the adapted technique in doing the research. The data collecting were used through questionnaire. The questionnaire reliability was calculated through using cronbachs alpha. After being approved by the relevant professors and experts it was distributed among the relevent respondents.   Descriptive and deductive method was used for analyzing the achieved statistics and hypotheses were tested through using spss. T test, One Way Anova,and was used to consider and review the research hypotheses. The results indicated that there is a significant relationship between cultural identity and factors such as age, gender, employment status, amount of utilization mass media, the educational of parents, mothers job . in addition the relationship between globalization and cultural identity was confirmed.